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1

Consumers' use of brands to reflect their actual and ideal selves on Facebook

Candice R. Hollenbeck, Andrew M. Kaikati

Journal:

International Journal of Research in Marketing

Year:

2012

Language:

english

File:

PDF, 500 KB

english, 2012

2

Anti‐brand communities, negotiation of brand meaning, and the learning process: The case of Wal‐Mart

Hollenbeck, Candice R., Zinkhan, George M.

Journal:

Consumption Markets & Culture

Year:

2010

Language:

english

File:

PDF, 131 KB

english, 2010

3

Retail Spectacles and Brand Meaning: Insights from a Brand Museum Case Study

Candice R. Hollenbeck, Cara Peters, George M. Zinkhan

Journal:

Journal of Retailing

Year:

2008

Language:

english

File:

PDF, 606 KB

english, 2008

4

An Exploratory Investigation of Consumers' Perceptions of Wireless Advertising

Peters, Cara, Amato, Christie H., Hollenbeck, Candice R.

Journal:

Journal of Advertising

Year:

2007

Language:

english

File:

PDF, 2.27 MB

english, 2007

5

E-Collaborative Networks: A Case Study on the New Role of the Sales Force

Hollenbeck, Candice R., Zinkhan, George M., French, Warren, Song, Ji Hee

Journal:

Journal of Personal Selling and Sales Management

Year:

2009

Language:

english

File:

PDF, 174 KB

english, 2009

6

A Behavioural Model of Brand Community Member Involvement: A Conceptual Framework and Empirical Results

Peters, Cara, Hollenbeck, Candice R.

Journal:

Journal of Customer Behaviour

Year:

2005

Language:

english

File:

PDF, 349 KB

english, 2005

7

Distance Learning Trends and Benchmarks: Lessons from an Online MBA Program

Hollenbeck, Candice R., Zinkhan, George M., French, Warren

Journal:

Marketing Education Review

Year:

2005

Language:

english

File:

PDF, 2.08 MB

english, 2005

8

Are contextual advertisements effective? The moderating role of complexity in banner advertising

Yeun Chun, Kwang, Song, Ji Hee, Hollenbeck, Candice R., Lee, Jong-Ho

Journal:

International Journal of Advertising

Year:

2014

Language:

english

File:

PDF, 467 KB

english, 2014

9

An Exploratory Investigation of Consumers' Perceptions of Wireless Advertising

Cara Peters, Christie H. Amato and Candice R. Hollenbeck

Journal:

Journal of Advertising

Year:

2007

Language:

english

File:

PDF, 2.41 MB

english, 2007

10

Gift giving: A community paradigm

Candice R. Hollenbeck, Cara Peters, George M. Zinkhan

Journal:

Psychology and Marketing

Year:

2006

Language:

english

File:

PDF, 170 KB

english, 2006

11

Do empirical studies address the objectives of the nutrition labeling and education act: a review and synthesis relevant for marketing academicians

George M. Zinkhan, Cara Peters, Candice Hollenbeck

Journal:

International Review on Public and Nonprofit Marketing

Year:

2008

Language:

english

File:

PDF, 316 KB

english, 2008

12

Generating Intrinsic Customer Value: Examples from Wal-Mart

Candice Hollenbeck, George M. Zinkhan, Jens Keller

Journal:

Marketing Review St. Gallen

Year:

2006

Language:

english

File:

PDF, 423 KB

english, 2006

13

Mastering survivorship: How brands facilitate the transformation to heroic survivor

Hollenbeck, Candice R., Patrick, Vanessa M.

Journal:

Journal of Business Research

Year:

2015

Language:

english

File:

PDF, 583 KB

english, 2015

14

The value of social presence in mobile communications

Song, Ji Hee, Hollenbeck, Candice R.

Journal:

Service Industries Journal

Year:

2015

Language:

english

File:

PDF, 408 KB

english, 2015

15

Dimensions of Sense of Membership in a Sport Fan Community: Factors, Outcomes, and Social Capital Implications

Mastromartino, Brandon, Wang, Jerred J., Suggs, D. Welch, Hollenbeck, Candice R., Zhang, James J.

Journal:

Communication & Sport

Year:

2020

File:

PDF, 310 KB

2020

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